About Me
A native of Utah, James earned a bachelor’s degree at Utah Valley University and a master’s degree from Brigham Young University before obtaining a doctorate with a focus in organizational sociology from Washington State University. James’ graduate work addressed two questions: First, why organizations persist with strategies that fail to engender competitive advantage. Second, how social norms shape organizational involvement of diverse social groups. In his current role, he and his team use theory and analytics to synthesize unstructured, disjointed health care industry information into meaningful, compelling narratives that allow University of Utah Health to develop and refine strategy.